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When you book a celebrity you initially think it will be a simple process: you soon realise it is not. Here are three key things you should think about when before you start the process of booking on a celebrity.

Thinking About Your Timescale

The first thing you need to think about when you book a celebrity is the timeframe you have in mind. If you have got your heart set on a certain celebrity, then you will need to put the wheels in motion for their booking as early as possible. This will make sure the celebrity is available on the date you want.

It can be a real let down when you earmark a celebrity for your event, only to find out they have a prior engagement. To reiterate: contact a celebrity well before you have set a concrete date for your event.

Budget

Have a realistic budget when you book a celebrity. On one hand, you may want to push the boat out for the one you want, but on the other, is it really worth you bankrupting yourself. There may be a similar celebrity available to the one you have specifically earmarked at a fraction of the cost.

If you have a few celebrities in mind, shop around at different agencies and get different quotes. You never know, one agency may be a bit cheaper than another.

Your Audience

It is risky to just book a celebrity on personal preference. You may enjoy them, but they may be completely unsuitable for your audience. Have a chat with the agency about your requirements and see what they recommend. Remember, your event is all about pleasing them, not yourself.

A middle-of-the-road celebrity is a great way of keeping everybody happy. Risking offence is a dangerous game.

Graduation ceremonies at university are very proud moments for those receiving their degree and the parents or friends who accompany them. What that works means could be a new career with bright prospects, an opportunity to get into a job that would never have been possible had they not held a degree, or simply a life changing experience that widens your social horizons and life’s possibilities. It is no small thing to achieve a university degree in this day and age so the keynote speakers chosen to attend the event need to reflect this in their speech.

I do not think that a university life is for everyone, and I do not mean to sound like a snob, but picking a keynote speaker who has not been to university is the wrong decision for ceremony organisers to make. Going straight into a job after leaving school is a life completely different than if you choose to go to university for three or four years, and keynote speakers will not be able to relate with their audience if they have not gone through the same experiences.

You become a more independent person faster when you go to university. You live far away from home; have to live with people you might not like, become financially smart as soon as you start working out how much money you need to earn on top of your loan if you want to have a full social and academic life. These are things that you do not deal with when you stay at home.

When you decide to go into a proper job straight after leaving school, most people still live with their parents for a few months, even years and they have their washing done for them and meals cooked, you have a stable wage which university students do not have and if you do move out you choose the people you are living with. And unlike popular conceptions, most university students have to pay for the privilege of going to university themselves by getting a part time job and paying their loan off when they finish.

So when it comes to the time when graduation organisers are planning the day, the keynote speakers should be checked to see if they have been to university. If they have not been they will not be able to give a speech that targets their audience.